Legacy Sports bring LaLiga experience to Nigeria


Legacy Sports Nigeria on Tuesday in Lagos signed a partnership deal with the Spanish LaLiga, with the sole aim of bringing the Spanish league experience to Nigerians.

The partnership afforded Legacy Sports to be in charge of the media communication and other consulting services for LaLiga in Nigeria.

Speaking at the press briefing, the President of the organisation, Philip Diwan, said his organisation was in the process of giving the fans what other leagues have not done.

“We are trying to bring LaLiga to Nigeria in three ways, firstly to allow top companies in the country push their products through the LaLiga brand,” he said.

“We are also looking at working on an academy, full grassroots program. We want to take the kids from the ages of six, seven and eight, develop them and give them opportunity outside and become football stars through LaLiga.

“Legacy Sports will also be working on events planning, where we will have the public viewing, bring matches from LaLiga to Nigerians, in a nutshell, we want to bring LaLiga to the country, we want to give people what the other leagues cannot give locally.”

The Chairman of the League Management Company, Shehu Dikko, said the partnership between Legacy Sports and LaLiga would be a win-win situation for the Nigeria Professional Football League.

Dikko said there was expectation of Spanish clubs coming to the country for their pre-season camping, a situation he believe would promote the league in the country.

Reacting to the partnership, the head of LaLiga Nigeria, Mutiu Adepoju, said it was a plus to the NPFL as it would afford the players playing in the league to be at the limelight.

He added: “Recently we had a U-15 LaLiga/NPFL competition, which was a huge success, so with Legacy Sports partnering with LaLiga again, the players will have better opportunity to engage in competitions.

“There will be an academy where the players will be taught the LaLiga pattern and it is just like bringing the Spanish League straight to the fans.”

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